A structured path from audit to authority.

Each cycle builds on the last: from fixing what’s broken, to establishing what makes you credible, to ensuring AI systems surface you by name. Every cycle ends with a concrete deliverable and a prioritised action list.

Cycle 01
Strategic Alignment
  • Discovery session
  • Competitor analysis
  • E-E-A-T signals review
  • Topic clustering & entity mapping
  • GMB audit & roadmap definition
→ State of the Nation Report
Cycle 02
Technical Integrity
  • Indexation & 4xx/5xx error analysis
  • Core Web Vitals review
  • Canonicalisation & pagination
  • Metadata & header tag structure
  • 14 more technical elements
→ Fundamentals Report & Recommendations
Cycle 03
AI Search Visibility
  • Structured data analysis
  • Citations & authorship signals
  • LLM performance assessment
  • FAQs & query coverage
  • Knowledge box optimisation
→ AI Visibility Report
Cycle 04
Authority & Trust
  • Glimpse brand perception report
  • Backlink analysis
  • Reviews analysis & integration
  • Value proposition analysis and recommendations
  • GMB & Google Merchant recommendations
→ Glimpse Brand Perception Report
Cycle 05
Intent Architecture
  • Internal linking strategy
  • Page structure review
  • Content cannibalisation resolution
  • Informational → transactional intent flow
  • Outbound linking analysis
→ Web Architecture Report
Cycle 06
AI Performance Validation
  • Tracking health report
  • Mobile performance & loading speed
  • SEO-safe A/B testing framework
  • Validation of changes across all cycles
→ Tracking + A/B Testing Report

Trusted by

New Zealand Trade and Enterprise LifeStraw Woolworths

Transparent pricing.
No lock-in surprises.

6-Month Program
SEO & AI Visibility
NZD $2,500 + GST / cycle

Billed in New Zealand Dollars

  • All 6 cycles delivered sequentially
  • 6 structured deliverable reports
  • 18 adaptive buffer hours across the program
  • Prioritised, ROI-based action lists
  • AI Readiness Framework applied throughout
  • Glimpse brand perception report
Book a Call

Need ongoing support after the program? Custom retainers are available for businesses that want continued monitoring, reporting, and strategic guidance. Scope and pricing tailored to your requirements. Book a call to discuss.

12 years at the
sharp end of search.

Max Sartal Max Sartal speaking
12
12 Years in Search From Penguin-era penalty recovery to today’s AI Overviews and LLM citation optimisation.
Enterprise & Government Clients NZ Trade & Enterprise, Countdown Supermarkets, Coverworld NZ, LifeStraw (France), Intercarnes (Argentina).
100
100+ Audits & Migrations Shipped Across four continents, for businesses and nonprofits of every size and platform.
Tool Builder & Framework Architect Creator of the AI Readiness Framework and proprietary SEO/GEO tooling built for the age of AI search.
EN
Bilingual — EN / ES Workshop delivery and consulting in English and Spanish. Based remotely, clients globally.

Over the last year I had the pleasure to work with Max in an SEO capacity on the Countdown business. He is passionate, hard working and always dedicated to the task at hand. His SEO knowledge has been invaluable in guiding the client through a number of projects with exceptional results.

Kim Leybourne
Head of Precision Media

Max has been excellent to work with over the last six months across both large and small campaigns. He is very knowledgeable and passionate about what he does, which shows in his outputs.

Blair Banks
Digital Marketing Specialist, Triton Hearing

Let’s find out where
you stand, for free.

A 30-minute strategy call. No pitch deck, no pressure. Just an honest look at where your site stands in the new search landscape and what it would take to fix it.

Book Your Free Call

30 minutes · No obligation · Available globally